Thursday, November 29, 2012

5 Ways to Spice Up a Frequently Updated Podcast


Podcasts are a powerful tool to gain traffic and to build your reputation as an expert in your field. Because they are a repeating media they constantly reinforce this reputation.

But they have a problem.

Precisely because they are repeating, there is a tendency to burn out on podcasts. I'm not talking about flaming out -- although that can happen. Nor am I talking about burning down -- which eventually happens to every podcast. I'm talking about pure, unadulterated boredom -- both yours and your audience's.

Because podcasts are frequent and a single media they will eventually reach a point where you need to spice things up. Otherwise you'll stop wanting to do them and your audience will stop wanting to listen.

So here are five ways to spice up a frequently updated podcast.

1. Change the players. Are your podcasts normally an audio version of the talking head? Is it just you audio blogging about whatever topic strikes your fancy? Then bring in someone else. Who would you like to interview? Call them up and see if they would be interested in being interviewed. They might surprise you.

2. Change the players II. So your podcasts are just you and your topic. Over and over. Just you; yapping about your problems. Why not take a break. Get someone else to host your podcast for a time or two. Even if you introduce them. Pick someone you would like to hear from. Ask them if they would be willing to do a podcast for your audience. You won't know until you ask!

3. Ask your audience for advice. Most of the time, it's just you and your ideas with a microphone. All you do is sit down, put some ideas together and then record your thoughts. And that's your podcast for the week. Well why not change your format a bit? Ask your audience for their questions and thoughts. Let them tell you what to talk about. Give them a chance to ask you questions directly.

4. Let your audience participate. In one of the earlier suggestions, I talked about interviewing someone else. So turn that idea on its head! Run a contest to give a member of your audience a chance to interview you. Let them figure out what they would like to know about you and your opinions.

5. Run a contest. It doesn't really matter what you give away. But something that is related to your topic is best. Why not give away one of your products. Or a one hour one-on-one coaching session? Just make it interesting to your audience.

Podcast Transcription: Converting the Spoken to the Written   How to Begin Podcasting the Right Way   The Art of Podcasting   How To Pick A Great Name For Your Podcast   



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