Thursday, November 29, 2012

The Evolution of Internet Culture

The internet is rife with many facets of culture that crisscross international boundaries. Most people are restricted by physical movement, but the internet allows us all to interact in a platform that allows for seamless data transition and analysis. This is why culture change and creation is instantaneous and on going on the internet. Lets look at several ways internet culture has been embraced and what the future of internet looks like.

A young boy can make a video of himself doing something silly like singing badly to Britney Spears. A video like this can become part of internet culture if the masses of the internet decide to deem it worthy to promote and create parodies or remixes. If enough people see and promote the video, it becomes infectious and "viral" and it becomes popular enough and it becomes a part of internet culture, something people can share.

Cyberculture is what internet culture is about. It's created from the labyrinth of billions and billions of interactions with users who create something that becomes worthy enough to be promoted on it's own accord; such as an inside joke. Cyberculture is one culture. All of the internet share one culture and cyberculture is he manifestation of those shared phenomenon irrespective of people's backgrounds and ethinicities.

Facets of internet culture are generated in the form of internet phenomenon or "memes." They can start in the form of forum pages, pictures, texts and videos. These pieces of "memes" may be funny or relevant or ridiculous in different ways. Before video sites were created, these kinds of memes were formed in internet webforums, where one user will create something worthy of being promoted and other forum users will begin promoting these memes hoping it will catch on and be a hit with the internet general culture.

As years go on, sites dedicate to the formation of such cultural phenomenon such as social sites like Reddit, 4chan and Facebook made memes much easier to promote and generate memes. There are websites that allow of easier uploading videos and images such as Memegenerator and YouTube allow for people to create a new meme in seconds. This explosion of internet culture is where we are now.

In the future internet culture will possibly be utilized by companies in order to promote products. Some companies such as Old Spice have adopted the ridiculousness style of videos that go viral by creating content that is wildly ridiculous and silly in order to attract and obtain the loyal following the internet has to offer. Their advertisements show a man who seems alluring yet does and says often very ridiculous things. His surroundings settings change rapidly and he embraces them nonchalantly. In one video he is walking on sand and instantly he's on a horse and then he's magically in a house. All this is happening and he acts as though nothing is changing. Another company is Real California Milk. Real, they used a viral type of video to gain consumers to buy their Dairy products. Their video ads are zany and whimsical, often displacing contrasting and absurd dialog involving talking cows and conversations between fathers and their young daughters that are completely silly and unrealistic. This is the appeal of internet culture and the internet audience. Everyone wants to be entertained and these companies have done a good job doing this and also shamelessly plugging their products in the process.

The future of internet culture is going to involve an even faster creation of internet culture. Before long, a year of internet culture will be almost unrecognizable as a new year of culture nuances will replace it. It's going to be a cultural explosion and the whole world is invited to share and entertain each other.

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Some Of The Easiest Ways To Earn Money Online

Income today is shrinking with the abundance in job losses, eliminated bonuses, salary cuts and diminished contributions on the 401K, but bills are not. If having regular jobs is no longer getting you enough cash to get by, then having side gigs on the internet may help you get back on your feet.

Here's some easy ways to earn money online. These sure fire ways will provide you the extra dough to provide food on the table.

Online Gigs

• Freelance work Almost any jobs nowadays can be done on a freelance or contract basis online. You can check out sites like Sologig to get contracts, part-time projects, or any freelance work in your field.

• Starting a small business You can turn your hobby, expertise or skills to earn money. Join sites like Jobvana to get tools to market your services online. These types are relatively easy ways to earn money online that you also love doing.

• Selling your junk You can sell things you don't like or have no use for anymore in eBay, Amazon and the likes. Furthermore, you can visit local thrift stores or garage sales to buy items for cheap and sell for much higher online.

• Be a mystery shopper You will need a keen eye and a good memory to be one. If you have these qualifications, you can register with companies who hire mystery shoppers. You main job is to go shopping on their appointed online stores and report what you observed on a customer's point of view.

• Sell photos to stock agencies You can also sell your photos to stock agencies like Shuttershock and get paid for it. Some pay for the images outright and others pay you when someone downloads them. You don't need to be a professional or seasoned photographer to submit photos for these sites.

• Virtual Assistance Small business owners online occasionally need help with their work. By being a virtual assistant, you will be helping them with their work like a secretary and get paid doing it. The work varies from making travel reservations to paying bills depending on your client.

• Write reviews Another way to earn is by doing product or book reviews online. People who usually do this are authorities on their respective field and clearly know what they are talking about. The list here are just some of the popular examples and the various ways to earn money online are a broad area to delve into to fit in one article.

Reminders

Here are some simple reminders to guide you when searching for the best ways to earn money online:

• Avoid paying anyone for online advice on how to earn money. This is counterproductive.

• Before quitting your day job, make sure your chosen field is profitable in the long run. Start working on your side job during the night or on weekends to not interfere with your main job.

• Be the best on what you do. No matter how small your chosen niche is, being the best on that field makes you equally great.

• Learn everything you can and pay attention to small details. Only through this route will your career of choice be recognized.

Conclusion

Several ways to earn money online came out every day and choosing the best one that will fit you takes utmost consideration. Do not rush things. Test the water first before making the dive.

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Two Easy Steps To Mass Distribute Your Content

You could take all your site pages, blog posts and off-site conent placements and submit them by hand to all the RSS directory sites, but it would be too time consuming to be worthwhile.

Instead, we'll teach you here how to consolidate your material into single RSS feeds and then use one site to get all your content quickly spread to dozens more sites around the web!

Typical Use Examples

Mass Distribute Existing RSS Feeds:

Your Blog's RSS Feed --> Submit Once to Dozens of RSS Directories Your Website's XML Sitemap Feed --> Submit Once to Dozens of RSS Directories Web 2.0 sites (Squidoo, Tumblr, HubPages, etc.) and article directories (EzineArticles, GoArticles, etc.) RSS feeds --> Submit Once to Dozens of RSS Directories

Create An RSS Feed From Any List of Links:

List of Miscellaneous Backlinks --> Create A Single RSS Feed --> Submit Once to Dozens of RSS Directories Take A List of Any Backlinks, Article, PDF, PPT, Video or Bookmark URL submission list --> Create A Single RSS Feed --> Submit Once to Dozens of RSS Directories

Easily Share Your Quality Content

We always recommend creating and sharing quality content online instead of relying on backlink trickery to increase your rankings and traffic.

But there is nothing tricky or unsavory about further distributing your content via RSS feeds and directories. Here's what Google says about RSS in general on their own RSS feed site Google Feedburner:

"Publisher Bottom Line: Feeds permit instant distribution of content and the ability to make it 'subscribable.'"

A Quick "What Is RSS?"

You probably already know what RSS is, but just to be clear as we move forward: RSS is the way to distribute a site's content. It's accessible via a specific URL or by clicking the familiar orange RSS button at right.

WordPress blogs have an RSS feed (righthandplanning.com/feed) and cnn.com has many RSS links organized by topic (cnn.com/services/rss/).

Two Reasons To Use RSS Submission Sites To Promote Your Content

You want to submit all the pages from your website or blog to RSS collection and distribution sites to make them available to people and sites looking for RSS feeds You've submitted your content elsewhere such as articles, video, PDF or Infographs and to other sharing sites such as Squidoo, HubPages, etc. and you want to convert the resulting links to RSS feed links in order to increase the visibility to search engines and visitors

How To Get A List Of All The Links From Your Website or Blog

If you are using WordPress, the RSS for your blog posts (only, not pages) is found at yoursite.com/feed. This is the RSS for your blog posts only, it will not include your site's Pages.

To get a list of all Posts and Pages from your WordPress site you have to have an XML sitemap creator plugin installed. Then the link to all your Pages and Posts will be yoursite.com/sitemap.xml. This will also work with any other type of site that uses an XML sitemap.

You'll only need to submit one of the above URLs - choose the.xml link to submit all your site's pages and blog posts, or use the yoursite.com/feed URL to submit only your blog posts.

Web 2.0 sites such as Squidoo, HubPages and Tumblr also have RSS feeds containing lists of your submitted content as do content sharing sites such as EzineArticles. See their instructions for how to find the RSS feed for your content (be sure to find the RSS for your account specifically and not the RSS for the main site).

How To Remove Irrelevant Site Pages Before RSS Distribution

If you look at links in the yoursite.com/sitemap.xml options you'll see that it contains all the links on your site including pages such as About Us, Privacy Policy, Terms & Conditions, etc.

If you don't want to include these pages in the RSS feed you'll be mass distributing then highlight all the links, paste them into a spreadsheet and delete the irrelevant links.

Then copy the remaining links and paste them into the RSS Holder site shown below to create one link to submit to the Bulk Ping RSS Submit page (not the BulkPing site!) discussed below.

Mass Distribute All Your Content Distribution Links Via RSS

In addition to submitting the RSS feeds of your website, blog and specific content sharing sites you can s and submitting them to RSS directories, you'll probably also want to do the same with your content distribution.

Although there are sites where you can convert one link at a time to an RSS style URL, this would be very time consuming to do a list of 30 article directory links where your content was just submitted, for example.

RSS Holder Creates one RSS Feed from Many URLs

Instead to turn your multiple URLs Into a single RSS link you can use the site RSS Holder http://rssholder.com/ to create one XML link out of many separate URLs.

This site couldn't be any easier to use as you can see from the screenshot of the RSS Holder interface below. Once you're given the XML address of all the links, simply post it into the Bulk Ping Free RSS Submit Online tool mentioned below.

Distribute Your RSS Feed To Dozens of Distribution Directories

The simple way to make all your links and content more widely available to readers and search engines is to simply enter the feed URLs from above to Bulk Ping's Free RSS submit form.

Bulk Ping Free RSS Submit Online - Easily submit your site or a list of RSS links or URLs to multiple RSS directories.

Important Note: When you submit your RSS feeds at BulkPing, be sure to use the RSS submission form here, http://www.bulkping.com/free-rss-submit-online/index.php. The main URL for the BulkPing is different from the submission page and will only "ping" your links rather than distribute them.

RSS Bulk Ping Submissions automatically submit your feeds to 25 directories from 2RSS and Daytimenews to Twingy and Blogdigger and including Google and Goldenfeed, Plazoo and many more in between.

Get Many More Backlinks and Visitors

These simple steps are worth doing because they will spread your content to sites, people and search engines far and wide and result in dozens if not hundreds of extra backlinks and visitors.

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Internet Marketing System - Using Internet Marketing For Online Business Success

An internet marketing system enables to essential get a business in a box that you can start to drive traffic to and earn commissions from. It can be one of the fastest ways for beginners no make money online.

So when you are researching which home business opportunity to join, make sure it consists of an internet marketing system and these other important attributes:

Marketing System - Leveraging the power of an internet marketing system is the easiest and quickest way to get your online business off the ground. Many beginners waste too much time on tasks that don't directly result in making money online, such as doing research, designing a website, and making un-important decisions such as which web hosting provider to use. To short cut the process just go for a company that gives you a turnkey marketing system that is ready to roll. You want to avoid all those complexities and just get on with your marketing.

Invest In Your Internet Marketing Education - Buy the best internet marketing training courses out there and dedicate yourself to the art of driving traffic on the internet. Traffic is what makes money online and is an essential skill to have. All too many beginners try to start a business with little or no investment with the intention to re-invest profits into the education later on. But that is like saying your will open a shop selling TVs and open it to the public without any electricity and just a few items of stock and then saying that you will pay your electricity bill and buy a full range of stock after you make a few sales.

CPA Affiliate Marketing - I always recommend that entrepreneurs make affiliate marketing a core part of the online systems that they use. This is because it is hands off approach and all you do is drive traffic to an offer and earn commissions from sales made. CPA affiliate marketing is one of the easiest ways to make money online because with CPA marketing you don't even have to make a sale to earn commissions. You can get paid by getting someone to fill in a free email submit form. You are essentially getting paid by referring leads to another company. This is one way to help fund your list building as your look for home based business opportunity seeker leads.

This combination of plugging-in to an existing marketing system, driving traffic to the system, and then promoting affiliate products to all leads generated is one of the best ways to make money online with a home based business.

It just takes daily action and consistency over a prolonged period of time.

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The Keys To Successful Email Marketing

Successful email marketing is something that a lot of people wonder about, but few understand how to actually make it a reality. The good news is that it is not difficult to run successful email campaigns. There are a few main tips that will help any email list to become more valuable, loyal and effective.

The biggest key to email marketing is building trust. People get more email today than ever before, so it is important for senders to let them know that their message is worth their time. This trust is built by providing valuable and useful content, updates or whatever it is the receiver signed up for in the first place. Email senders should be upfront about when they will contact people on their list and stick with what they say.

Delivery rates are a huge part of email marketing, and choosing the wrong email marketing service can really hurt these rates. If people are not getting the emails that they signed up for, this obviously hurts the overall effectiveness and success of any campaign. This makes choosing an email sending service with the highest delivery rates possible a huge priority. Every service should advertise what their rates are.

Once a business or organization has a solid email list built up, they can then start focusing on segmentation. Segmentation is the process of dividing an email list up into separate groups. These groups depend on what list members are interested in or what action they are most likely to take. Those who know how to segment properly will drastically improve the success of their campaigns. Successful segmentation comes from a deep knowledge of list recipients and the data that is received and analyzed after each email is sent.

Autoresponders are also another great tool that can make a campaign go smoothly. The best part about this is that it is all done completely automatically. Autoresponders are emails that are sent on a schedule. They are typically organized to send at specific intervals beginning immediately after a person enters their email address and signs up for a list. Properly timed autoresponders can be extremely effective, and they take absolutely no effort to send once they are set up.

Successful email marketing is not as difficult as it seems. These a just a few of the basic principles that can be implemented to make any campaign more effective. Success in email marketing really comes down to research, building trust and crafting the right offers and messages over time.

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Podcast Material And What You Need

Do you know what kind of podcast material you will need to make your podcast? Believe it or not, you really don't need a lot of podcast material. All you need is a recording device and something to transfer your audio file onto the computer, and you are good to go. In this article, we will take a look at some podcast material options that you have to make a podcast.

When I make my podcasts now, I don't use a microphone or anything. I don't even use my own voice. I use something called Natural Reader to record my podcast. Natural Reader offers very real and life like voices that sound just like a real person. This isn't like a lot of the "autobot" programs that you see on the market today. Natural Reader is a cool piece of software and I think you should include it alongside in your podcast material suite.

But if you don't want to use a program like Natural Reader and you want to use your own voice, you should know that you're making a good decision. Even though I use robots to speak my content for me, nothing beats a real live person that people can interact with. When I first started off with podcasting, I used to take my YouTube videos and extract the audio from them to make podcasts. This was a technique that I used to knock out 2 birds with 1 stone.

The podcast material you need to make your podcast includes a microphone and a computer. Some computers come pre-made with a built in microphone so all you need is a computer and you're good to go. There are software programs out there that allows you to turn your podcast into MP3 format for easy distribution on the internet.

More than likely when you make your podcast on your computer, your computer will turn it into a large.WAV file. This is a high quality file type that takes up a lot of space on your hard drive. When you convert it into an MP3 file, the MP3 is a compressed format that doesn't sound as good as the WAV file. Nevertheless, the result of the MP3 will still be good enough to distribute on the internet.

You can purchase a microphone from your local Walmart. I can remember when I first got started out, my microphone was my web cam. I used a web cam to record my YouTube videos. The quality of the video wasn't so good, but the audio was outstanding. I had a program that could extract the audio from the video file and turn it into WAV format. I had a separate program on my hard drive that would take my WAV file and convert it into MP3 format.

I hope I'm not sounding too technical here because making a podcast is extremely easy to do. If you have the podcast material in hand, then you're in business. All that's left to do is to start recording your podcast and to get it up into the podcast directories. Be sure to get it included into iTunes.

Use these tips to make your podcast and getting it distributed online.

Good luck with getting podcast material and making your podcast.

Podcast Transcription: Converting the Spoken to the Written   How to Begin Podcasting the Right Way   The Art of Podcasting   How To Pick A Great Name For Your Podcast   

How Podcasting Can Advance Your Mission

Podcasting is a very powerful tool for anyone who is looking to become an expert in their field. It's a tool that you should investigate and a tool that you probably should be using.

But why?

How can podcasting advance your mission? How can podcasting help you to achieve your goal of being an expert?

Any learning content that truly provides useful information to the audience will enhance your credibility. Whatever the media. And podcasting is no exception. Because podcasts squeeze so much information into a short burst of information they really can't afford a great of fluff. This means that the audience in its turn is not going to be overwhelmed by extraneous information. They are going to hear the core information clearly. As a result your credibility is going to be increased because the audience is hearing you provide a great deal of information.

Not only that but the fact that podcasts are a regularly, occurring product will also enhance your credibility. Your audience is not only going to be impressed by the information you provide each week. It's going to be impressed by the fact you provide that level of information week after week after week. Your credibility in their eyes is going to increase exponentially as a result.

Unlike media which disguises or distances you from your audience, podcasting is an in your face kind of media. Only videocasting approaches the same level of one-on-one connection while remaining a mass media product. People are far more likely to trust someone they have come to know than to trust a stranger. The fact that podcast audiences hear your voice, hear your inflections, hear your voice patterns means that they soon feel they know you personally. And the person that you believe the most is the person you know the most. If only because you believe you know when they are lying. The ole' poker tell... it works both ways. If you know (or think you know) the tell, then you know when they are bluffing. But you also know when they aren't.

There are two emotions that any true expert exudes. One is passion. The other is confidence. Passion for you subject is what drives you to work through the hurdles. What drives you to keep on when you're having problems understanding what is happening. Confidence is what you get after you've driven through those problems. Confidence is what you exude -- not because you're a particularly egotistical person -- but because an expert has gone beyond simply knowing his or her subject. They've absorbed it. And the command of your subject will show in your words.

A live broadcast such as a podcast is a great way to show both your passion and your confidence in your abilities related to that subject. A podcast increases your credibility as an expert because your passion for your subject and your confidence in you skills cannot help but show. And your audience realizes and recognizes both.

Podcast Transcription: Converting the Spoken to the Written   How to Begin Podcasting the Right Way   The Art of Podcasting   How To Pick A Great Name For Your Podcast   

How to Add Music to a Podcast With a Free Program

Adding music to a podcast is a fairly straight forward process using a software program called Audacity. The hardest part, in my opinion, is picking out music that suits the mood of the podcast.

Like with big budget Hollywood movies, you want to make sure that the music that you pick goes along with the mood of the podcast. For instance, you don't want music with a fast heavy metal beat if you're talking about something somber.

Those two things just don't go together well. Keep in mind that your choice of music, should match the mood of the podcast, or the moment in the podcast that you're inserting the music to.

These are the steps to add music to a podcast.

The first thing that you need to make sure of, is that you have the rights to use the music at all. Garageband for the Mac comes with a library of royalty free music that you can use as you see fit. If you're on a PC, or if you want to use some other kind of music, do a search for "royalty free music" and see if you can find something that you like. Once you've picked your music, you need to import it the song into Audacity. To do that, just launch Audacity, and import your voice file by dragging the file into the open window. After you drag in your voice file, drag your music file into the same window. You'll notice that you now have 2 separate "tracks" in the window. After you've imported your music and voice tracks, select the music file track, then using the "Time Shift" tool, drag the music to the point where you want it to play. Once the music is at the correct point in time in your podcast, you may want to use the effects menu to fade the music in or out, and also turn down the gain so that the music doesn't over power the voice. If you need music track at the "intro" but also at the "outro" just import the music track again, place it at the end of the voice file and repeat the process from step 3.

I recommend keeping the music intro to no longer than 20 seconds. I suggest a 10 second "pure music" intro, followed by about 10 seconds of you talking over your music track as the music track fades out. On the "outro" you can probably go a little longer, probably 30 seconds or so, but still only about 10 seconds worth of you talking over the music track as it fades in.

Podcast Transcription: Converting the Spoken to the Written   How to Begin Podcasting the Right Way   The Art of Podcasting   How To Pick A Great Name For Your Podcast   

Podcasting - Importance of an Introduction and Recap

Why can't you just create the core of a podcast? Why do you need an introduction? Why do you need a recap?

The introduction for your podcast and the recap are more than just a tradition. They are an important part of your podcast. They are necessary.

In this article I'm going to explain the importance of an introduction and a recap.

There are three elements that your audience will use to judge any learning content including that provided in a podcast. The first is content. The second is organization. And the third is delivery.

Having an organized argument which builds from an interesting statement of the issue to a logical summation of the argument is important. Your audience expects it of you. It's one of the most important elements in their decision to believe that you know what you are talking about. After all, if you can't organize your thoughts then you obviously don't understand the material very well.

But it goes beyond that simple definition of quality. There is a definite cognitive purpose to having an introduction, body and recap. In training we describe the rule as "Tell them what you are going to tell them. Tell them. Then tell them what you have told them." In essence people need to hear the message three times before they will treat it as important. You'll see triplets and their big brother quads used throughout a professional presentation.

An introduction fills four basic needs. The first is to tell them what they are going to hear. In this way, you are filling the audiences' cognitive needs. The second is similar in that it awakens people and gives them advance notice that they are going to hear something of importance. The third is that it fulfills the requirement for a starting point or hypothesis for your argument. Finally, it is a hook. That is it must attract the audience and speak to their innate curiosity in order to create an urge to listen to the rest of the podcast.

Similarly the recap fulfills three needs. The first is to fulfill the audiences' cognitive needs by telling them what they heard. The second is that it brings closure to the argument. A final conclusion. And finally as a result it also brings fulfillment. Your audience knows that the end has been reached and they can then relax.

Podcast Transcription: Converting the Spoken to the Written   How to Begin Podcasting the Right Way   The Art of Podcasting   How To Pick A Great Name For Your Podcast   

Internet Marketing - Using Podcasting To Get Sales

Podcasting is one of those internet marketing strategies that is similar to video marketing. But podcasting is quicker. With video marketing, you have to make the video, get your website promoted on it, edit it, and then submit the large video file to sites like YouTube and Metacafe.

But with podcasts, it's incredibly easy. All you do is record yourself (or someone else), mention your website information at the end of the podcast, then submit the MP3 file to iTunes and the rest of the podcast directories. This can be a very potent strategy in your business if you know how to do it right.

With a podcast, it's just another way to get your website information out there to the masses. You see people in your niche hangout at a lot of places of the internet. And the more you can find and tap into these places... the more traffic you will get and the more money you will make because of it.

There's a podcast that I love to listen to all the time. I listen to it whenever I can't catch her show. Do you know who I'm talking about? If not, then you should know that I'm talking about financial mastermind Suze Orman's podcast. She comes on every Saturday night at 9pm and 12am, and her information is just incredible. I listen and watch her show all the time, because it's just a phenomenal television show.

Now imagine if you had fans who were listening to your podcasts also. You could be a star in your niche, and could have a whole team of people lining up, ready to hear each new podcast that you create. Now obviously when you get started you won't have millions of fans like Suze Orman, but creating that first podcast is a step in the right direction.

You can make a podcast in a variety of different ways. I remember when I first started out, all of my podcasts were created from the YouTube videos that I used to create. I would take the finished video, and extract the audio from it and make it into a podcast MP3 file. I wasn't a techie back then, but the software and process was extremely easy.

You should look into making podcasts for your business. They can get you a lot of traffic, and it's something that can potential go viral. The more people like your information, the more they will share it with others, and it can get distributed around the internet in a short period of time.

Even though someone can't "click" on your website in a podcast, you can simply mention it at the beginning and ending of the recording, and people will type in your website address into their web browsers. And these are good buyers, because they came to your site after sampling your expertise. So you have credibility in what you are saying, and they want to find out more about you and their hands on more information that you have.

Podcasting is a marketing strategy that can be used to earn a lot of money in your business.

Be sure to use it today to maximize your sales and profits easily.

Podcast Transcription: Converting the Spoken to the Written   How to Begin Podcasting the Right Way   The Art of Podcasting   How To Pick A Great Name For Your Podcast   

5 Ways to Spice Up a Frequently Updated Podcast

Podcasts are a powerful tool to gain traffic and to build your reputation as an expert in your field. Because they are a repeating media they constantly reinforce this reputation.

But they have a problem.

Precisely because they are repeating, there is a tendency to burn out on podcasts. I'm not talking about flaming out -- although that can happen. Nor am I talking about burning down -- which eventually happens to every podcast. I'm talking about pure, unadulterated boredom -- both yours and your audience's.

Because podcasts are frequent and a single media they will eventually reach a point where you need to spice things up. Otherwise you'll stop wanting to do them and your audience will stop wanting to listen.

So here are five ways to spice up a frequently updated podcast.

1. Change the players. Are your podcasts normally an audio version of the talking head? Is it just you audio blogging about whatever topic strikes your fancy? Then bring in someone else. Who would you like to interview? Call them up and see if they would be interested in being interviewed. They might surprise you.

2. Change the players II. So your podcasts are just you and your topic. Over and over. Just you; yapping about your problems. Why not take a break. Get someone else to host your podcast for a time or two. Even if you introduce them. Pick someone you would like to hear from. Ask them if they would be willing to do a podcast for your audience. You won't know until you ask!

3. Ask your audience for advice. Most of the time, it's just you and your ideas with a microphone. All you do is sit down, put some ideas together and then record your thoughts. And that's your podcast for the week. Well why not change your format a bit? Ask your audience for their questions and thoughts. Let them tell you what to talk about. Give them a chance to ask you questions directly.

4. Let your audience participate. In one of the earlier suggestions, I talked about interviewing someone else. So turn that idea on its head! Run a contest to give a member of your audience a chance to interview you. Let them figure out what they would like to know about you and your opinions.

5. Run a contest. It doesn't really matter what you give away. But something that is related to your topic is best. Why not give away one of your products. Or a one hour one-on-one coaching session? Just make it interesting to your audience.

Podcast Transcription: Converting the Spoken to the Written   How to Begin Podcasting the Right Way   The Art of Podcasting   How To Pick A Great Name For Your Podcast   

Creating Your First Podcast In 5 Easy Steps

If your new to podcasting, this article will explain the basics. In simple terms podcasting comes from two words, pod for iPod, and broadcasting. It's amazing what an everyday individual with a computer can do. Just like blogging, you can create a podcast about your favorite hobby, or interest.

1. There are 4 tools that you will need. A computer, a microphone, headset (optional), and recording software. You will need to record in mp3 format. A free recording software program that I would recommend is Audacity. If you have never used recording software before, there are tutorials on the Audacity website. You can also find tutorials at YouTube.

2. There is a learning curve, so experiment with a few trial runs. Record for a minute or two, and play it back. How does it sound? You don't need an expensive microphone to get a decent recording. What you don't want to hear is low volume, distortion, or background noises coming through. If there is a problem, make the necessary adjustments to your recording software. How comfortable were you behind the microphone? Did you freeze up? Listen to how many times you cough, or say "uh".

3. When recording your podcast, should you use a script? There are several schools of thought concerning a script. If your reading from a script it might sound boring. You need to be able to improvise. Instead of a script you might be more comfortable using an outline. Make a list of talking points, this will help keep your thoughts organized. But you don't want a bunch of "um" and "uhs" throughout your recording.

4. When recording your podcast, you will need to include a few elements. First, your podcast will need a nice introduction message. Briefly introduce yourself, or your company, and explain what the program will be about. Now your ready to record the body of your message. Finally, you will want to add a closing statement at the end of the program. You can inform your listeners when your going to release your next podcast, and what it will be about. If nothing else, you can just say a simple goodbye and thank them for listening.

5. You will also need some means of distributing your podcast. Now that you have saved your podcast to an mp3 file, simply upload it to your website. If you do not have a website, then you may want to consider starting one. The other alternative would be to submit your program to a free podcast hosting website. Just use your favorite search engine to find a "free podcast hosting" website.

If you have something to say, I encourage you to try podcasting Whether for fun or to make money, podcasting allows you to easily reach a focused and loyal audience. There is a learning curve, but you can find most answers just using your favorite search engine. Just have fun, and let yourself be heard.

Podcast Transcription: Converting the Spoken to the Written   How to Begin Podcasting the Right Way   The Art of Podcasting   How To Pick A Great Name For Your Podcast   

Podcast Guide

I want to share with you a podcast guide that you can use to have success with your podcasts. Podcasting is fairly a new marketing medium that people are using to market their business effectively. Podcasting is a tool that not a lot of people are taking advantage of to market their business, but it can really be a helpful tool for getting the word out about your products and services.

I will give you step by step instructions in this podcast guide so that you can go out and start implementing these strategies today. The first thing that you should know about podcasting is that it's just another marketing medium. The same basic rules of internet marketing still apply.

You need to pick a niche and find a topic to talk about. You want to find a niche because it's the easiest way to go into a market and have success. Once you find a niche, it's time to start promoting. After you have selected a niche to operate in, start by going and getting an RSS feed for your podcast.

You can use a free service such as Feedburner.com to get an RSS feed for your podcast. This is a very important step in this podcast guide that I want to show you. The easiest way to host your podcast content is with a blog from Blogger.com. Blogger is owned by Google and is a free service that you can use to get up and running with your blog today.

Once you have a blog and follow Feedburner's simple step by step instructions for creating your RSS feed, it's now time to start getting the word out about your podcast. I know of one lady named Suze Orman, she invites all of her followers to download her podcasts for free at iTunes.com. If you didn't already know, Suze Orman is a financial guru and has her own show on CNBC. I'm a loyal follower of her and I love her information, and I can't wait until a newer podcast of hers becomes available.

Eventually you will reach this point also where you have people waiting for you to release new content and being able to download it from iTunes. You want to submit your content to iTunes because it's the largest podcast directory on the net. This is a very important step in this podcast guide.

I believe iTunes is owned by Apple and it's a great way to get your podcasts off on the right foot. A lot of people visit iTunes on a daily basis for free content that they can download, so you will want to get your hands on the valuable resource also. Make sure you operate in a niche and aren't a generalist. It will be hard to find a loyal following if you're writing on a wide range of topics.

This podcast guide that I have shown you in this article is very helpful for marketing your products and services via podcasts. You will want to make sure that you include your podcast into the iTunes directory as this is the best one on the web. Also, be sure to submit your content to the other top directories also to get as much exposure as possible for your podcast.

Hopefully you will use this information to have the kind of podcasting success that you desire.

Good luck with using podcasts in your marketing strategy.

Podcast Transcription: Converting the Spoken to the Written   How to Begin Podcasting the Right Way   The Art of Podcasting   How To Pick A Great Name For Your Podcast   

How to Know When to Stop Podcasting

All products have a life cycle. That includes podcasts. They gain an audience. They lose the audience. They have a beginning. And they have an ending.

The big trick is to know when your product has outlived its lifespan.

With a podcast it's how to know when to stop podcasting.

In this article I'm going to give you five tips to help you determine that it's time to stop podcasting.

1. When you start rehashing old subjects and stop adding new information.

Podcasts are a regular production of content. As a result they tend to go through topics quickly. If your subject is wide enough this isn't a problem. By the time you start repeating topics your audience will have forgotten, will have changed or will be happy with your adding more information to the topic. However, if your topic isn't that wide you can find yourself in the situation of repeating topics even though you don't have enough information to justify revisiting the topic. If this starts happening regularly you may want to stop podcasting.

2. Your listener base has dropped too low for value.

Let's be clear here. You're not going to the work of creating a podcast for your health. You're doing it for a purpose. Without a listener base there's no point in your creating a podcast. If no one is listening you need to do something to get people to start listening again. You can try changing the format. Or change the topics. Or you can decide to quit podcasting entirely.

3. The effort to create your podcast exceeds the value of the traffic

One of the reasons for you podcasting is to gain traffic. Like videocasting or article marketing it's a way to funnel interested people to your website. But it does take work. Maybe not as much work as the alternatives but it still requires work. If you are not getting a return on this investment then you need to consider how you can increase your traffic. This might be accomplished by changing the format or by changing your advertising or the keywords. However, if you can't increase the traffic by one of these actions you should consider stopping podcasting.

4. You've tried new formats and have still not been able to restore the podcast.

One of the things that professional broadcasters do when they aren't getting the results they want is to change the format. You need to do that as well. Try interviews or several columns. But if you've tried all your options and you're still not getting the results it may be time to give up.

5. Never.

Let's face facts here. Podcasting is one of the easiest ways to gain traffic and build your reputation. If you're not getting the results you want change your podcast until you do. Bottom line is you should never have to stop podcasting.

Podcast Transcription: Converting the Spoken to the Written   How to Begin Podcasting the Right Way   The Art of Podcasting   How To Pick A Great Name For Your Podcast   

The Benefits of Starting a Podcast

So you're thinking about starting a podcast, are you? Good for you! You really won't go wrong by starting podcasting. You'll find that you'll be very happy with that decision and probably sooner that you think. But why?

What are the benefits of starting a podcast? Why should you start one?

In this article I'm going to share just four of the reasons - four of the benefits. But there are a lot more than just this.

1. You can sell your podcasts as a product. Most podcasts aren't sold. And there are a number of reasons why you might not want to. However, you can still make money from your podcasts. For example, there is no reason that they can't be combined into a set of CDs (or MP3s if you want the online equivalent) and sold as a collection of podcasts. Or even edited together into a short course on a common topic.

2. Podcasts help you to build a reputation. Because they are focused on you presenting knowledge, the content itself is an excellent way to build your recognition as an expert. But there's more than that. Podcasts are repeating media. Each week there is a new chance for you to show off your knowledge. A new chance for you to establish yourself as an expert. Because of this repeating over and over and over podcasts are an excellent tool to help you establish yourself as an expert. In fact, unless you are singularly incompetent it's almost inevitable that you'll be perceived as an expert in your field.

3. Podcasts help you to build traffic. One of the advantages of a podcast is that it is repeating. Every week people will return searching for your podcast. Why? Because they know that there is new, useful content that they want to experience. So rather than a single visit you are constantly adding new listeners to your existing listeners.

4. Podcasts take up less time and effort than other marketing tools. Videos are complex. Not only do you need to get the content and the audio correct but you also need to get the video correct. Producing a single 10 minute video can take up to two days. Writing articles is simple. But you need lots of them. In fact, you need so many of them that you really can't afford to do them yourself. But podcasts are simple. A complete month's worth of podcasts can be taken from concept to recorded podcast in less than two days of work.

Podcast Transcription: Converting the Spoken to the Written   How to Begin Podcasting the Right Way   The Art of Podcasting   How To Pick A Great Name For Your Podcast   

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